Waterfowl
Turkey
Apparel
Founders' Reserve
Some things get better with time
Built from premium British Millerain waxed cotton canvas and inspired by the traditions that shaped Chêne, Founders’ Reserve is designed to earn a lifetime of stories.
Founders' Reserve Story
Built for the moments that stay with you
Some hunts fade with time. Others stay with you forever.
You remember the boat ride before daylight. The quiet conversations over coffee. The sound of wings cutting through flooded timber. The old camp that never seems to change and the people who make every season feel like coming home. Those are the moments that define us. They shape the stories we tell, the traditions we carry forward, and the reasons we keep coming back.
Founders’ Reserve was built in honor of that life.
Not simply to create more gear, but to create a collection worthy of the experiences it would become part of. Pieces you'll reach for before first light, throw on around camp after the hunt, and continue wearing long after the season closes. The kind of gear that becomes familiar through years of use and quietly earns its place without ever asking for attention.
Every detail was chosen with intention. Not because more is better, but because the things we value most deserve to be built the right way. Inspired by the traditions that shaped Chêne and crafted from some of the world's finest materials, Founders’ Reserve represents our highest expression of craftsmanship and our deepest appreciation for the lifestyle that brought us here.
This collection isn't about looking back. It's about creating the stories you'll one day look back on. The hunts that become traditions. The places that begin to feel like home. The mornings you'll talk about for years. The friends who become family. The pieces that are there for all of it. Because the greatest things we bring home from a season were never meant to fit on a strap.
They're the moments we carry with us.
That's Founders’ Reserve.
Why we built it
Don't forget the past
Long before Chêne existed, there were mornings that shaped who we are. Loading boats in the dark. Waiting on coffee to finish brewing. Listening to stories that had been told a hundred times but somehow never got old.
Those moments taught us that hunting has never been just about the hunt. Founders’ Reserve was built to honor that way of life — not by recreating the past, but by creating pieces worthy of the experiences still ahead.
British Millerain - Est. Over a century ago
Some things just last
Some materials are chosen because they’re popular. Others are chosen because they’ve already stood the test of time. For more than a century, British Millerain has produced some of the world’s most respected waxed fabrics, trusted by generations who believed lasting quality is never an accident.
It’s a material that doesn’t lose its character through use. It gains it.
The Standard
Every Detail Chosen With Intention
Not because more is better, but because the things we value most deserve to be built the right way.
11 oz waxed cotton canvas
Exceptional durability and weather resistance that develops a unique patina with age.
Antique brass yyk hardware
Zippers and snaps built to work every morning of every season, for years.
650-Fill Goose Down
Lightweight warmth through cool and cold conditions without sacrificing mobility.
Corduroy & Brushed Flannel
16-wale corduroy collars, brushed cotton linings, full-grain leather reinforcement.
timeless by design
Built for every part of the day
Timber
Built for flooded timber, from long boat rides in the dark to standing waist deep beneath the oaks.
Dry Field
Built for cold mornings in open country, from brushing blinds and setting spreads to long hours waiting on the next group.
Everyday
Made to go well beyond the hunt, from days around camp and working outside to wherever you end up afterward.
Made to be passed down
Someday, today’s traditions will become someone else’s memories.
Every crease tells you where it’s been. Every mark reflects a morning in the timber, a long walk through the marsh, or another season spent outdoors.
The Collection
The Founders' Standard
Four pieces designed to wear in, not wear out.
the mornings you'll talk about for years
It’s about creating the stories you’ll one day look back on.